Co-produced by Wanda Meloni, CEO of M2 Research and Joann Hoffman, CEO of Game on Data, Inc., Inspired by Games provides insightful stories that showcase gaming trends. We cover games and emerging uses in technology and innovation, community building, and platform issues that impact social change.

Inspired by Games explores how gameful design and game mechanics are deployed to solve technological, social, consumer and business challenges. 

Wanda Meloni
CEO/Senior Analyst
M2 Research

Wanda Meloni is CEO of M2 Research and editor-in-chief of Gaming Business Review. She has been tracking interactive media trends and providing strategic insight and consulting to industry leaders for over 15 years. She understands the use of interactive media for community empowerment, customer engagement, content development, and emerging platforms/tech/games and graphic trends. Wanda publishes articles and insights through M2 Research and Gaming Business Review. She is a recognized industry expert and has been quoted in Fortune, Fast CompanyFinancial TimesWall Street Journal, USA TodayNew York Times, and Los Angeles Times.

Wanda frequently speaks at trade events including the Consumer Electronics Show (CES), National Association of Broadcasters-NAB, GSummit, Game Developers Conference (GDC), Mobile Gaming USA, and Casual Connect. Wanda is also a consultant for top entertainment, consumer goods and technology companies providing investment, positioning strategies and competitive analysis. Previous clients have included Sony Computer Entertainment America, Disney, Warner Bros, Intel, Qualcomm, Nvidia, Dolby, Autodesk, Adobe, Badgeville, as well as a wide range of game developers, tool providers, investment firms and trade agencies.

Wanda holds an MBA in international business from the Monterey Institute of International Studies, speaks several languages, and lives with her family in San Diego.

Joann Hoffman, PhD
Game on Data, Inc.

Joann Hoffman has been a research and evaluation consultant to nonprofits, universities, major cities, counties, and philanthropic organizations for several decades. Her education includes a PhD in organizational systems and coursework in gamification from the Wharton School of Business, University of Pennsylvania. She recently completed a post doctoral fellowship in Mongolia sponsored by the Institute for Social Innovation, where she used social network analysis to examine data sharing among NGOs.

Joann has been an appointed member of numerous state advisory committees for the State of California, and is the recipient of awards for her innovative and groundbreaking work in collaborative solutions. She has evaluated the impact of state and federally funded programs for the California Department of Health, California Department of Education, Department of Defense, the Department of Education, and the Department of Labor. After decades of experience assisting not-for-profit organizations navigate and adopt technology, she founded a tech start up that develops social impact technologies data problems for nonprofits, including the in-production Yum Yuk, a gamified survey and data engagement tool. Joann joins Wanda to bring the social impact perspective to the latest trends in games. 



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